The Marketers Forum have provided CIM marketing courses in many formats residential, saturday and part time evening, if you would like to find out about our residential weekend in please read on. However If you would like more information on our CIM courses please click here ---->
The 5th-7th November 2010 saw The Marketers’ Forum second-ever Residential Weekend take place. Fifty TMF marketing delegates left the hub bub of London for the gentler pace of the Hampshire countryside, to embark on an intense weekend of case study analysis in preparation for their exam at the end of the month.
With a week to read up on their respective case studies, the CIM Professional Certificate, Diploma and Postgraduate Diploma teams arrived at the hotel on Friday evening fully prepared to take on the case study and win.
After a delicious evening buffet in the barn and a night cap at the bar it was early to bed in preparation for a full days work on Saturday.
Hard at work!
With all 3 groups assigned a tutor and split across the hotel into different training rooms, the hard work began. Between 9am and 5pm delegates worked in small teams within their groups, tearing apart, analyzing and making sense of the case study. Punctuated with tea breaks and lunch, the first day was long but ultimately rewarding. At 5pm prompt, delegates downed pens and sloped off to enjoy 2 hours of leisure time before supper at 7pm. Some made use of the hotel gym, pool and spa facilities, others power napped or took in a movie, whilst a few hit the bar!
An evening feast in the barn was followed by a quiz, testing delegates music, marketing and general knowledge. Fuelled by a few drinks, the quiz enabled everyone to let their hair down and socialize. Whilst most people hit the hotel bar once the quiz had ended, a studious few went back to their rooms to rest up for the following day. Although not encouraged (!) a fair amount of booze was consumed that night and culminated in a drunken ‘TMF’s got talent’, with delegates (and tutors) outdoing each other with their best party trick.
A fry up the next morning was the best cure for a few sore heads before training began again at 9am. By 3pm it was a wrap and it just remained for a de-brief in the barn, complete with a short video of unseen footage of the previous night’s antics, before delegates boarded the coach back to the station.
The weekend was a resounding success, as some of the comments below will testify. It just remains to be seen now if exams are passed and great results attained! Watch this space!
“I found it very worthwhile to analyse the case study in such detail with everyone in the class. There were a lot of good debates going on in our group. The hotel amenities were a bonus as well. I used the Sauna on Saturday evening and it was a lovely way to de-stress after a very long day in a conference room.
The dinners were a great opportunity to network with those in the same level as well as those students doing the diploma and post grad levels. It was great to get some first-hand information about the other levels, what they enjoyed and what they found challenging. The quiz was very entertaining as well!”
Rosanna Spataro (CIM Professional Certificate)
“Thanks for a great weekend, very worthwhile and a right laugh also. I hope we weren’t too much of a handful for you!”
Laura Benfield (CIM professional Certificate)
“Weekend was excellent, great fun and very helpful”
Eli Georgieva (CIM Professional Diploma)
“It was both enjoyable and productive, a nice venue, well organised: so, successful all round from my point of view!”
Adam Bowden-Smith (CIM Professional Certificate)
“Thanks for organising a great weekend”
Alycia Wilson (CIM Postgraduate Diploma)