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You can find here a range of useful FREE resources to help you on your CIM studies and marketing careers.

Dave Cornthwaite - The Creative Explorer

Dave Cornthwaite - adventurer, author, documentary maker and motivational speaker. Dave delivered a talk for TMF on his various adventures
and his use of social media and personal branding to increase awareness for his journeys and the charities he supports.
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An Introduction to Mobile for Marketers

Following the success of their Spring Mobile Marketing Masterclass, James Pimentel-Pinto and Stephen Shaw of AgencyMobile are back delivering an evening masterclass for TMF on 'An Introduction to Mobile for Marketers’.
 
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Social Media and The Ministry of Sound

Tuesday, 06 July 2010 19:30 Sarah Blackshaw
Ben Stroud is currently responsible for all Ministry of Sound's social media. In just a couple of months he took the club's Twitter followers from 1,000 to 18,000 
and there are similar stories for Ministry's Facebook and MySpace pages.
Last Updated on Thursday, 01 September 2011 10:00 Read more...
 

The Rise & Fall of the Music Industry

The rise and fall of the Music Industry Masterclass: How technology became the threat when it should have been the opportunity.


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Marketing Metrics are a key area of the syllabus that many candidates struggle with, so we thought a little guidance from professional marketer Bob Burgess wouldn't go amiss!

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Marketing Leadership - TMF Nigeria

Speaking at the inaugural Marketers’ Forum ‘Masterclass ‘ in Nigeria, Austin Ufomba Marketing Director of Coca Cola Nigeria challenged over 100 senior marketers to reassess their understanding of marketing.

Mr Ufomba argued that whilst ‘sales is part of marketing, marketing is not sales’.  Later in his two-hour address, Mr Ufomba introduced the concept of Brand Love and his tips and insights as to how to achieve marketing excellence.

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A guide to Twitter

Wednesday, 25 August 2010 08:21 Sarah Blackshaw
Following the huge popularity of his social media masterclass - Independent consultant and ex ministry of sound social media coordinator Ben Stroud is back! This time he will be delivering a guide on how to use Twitter and tweeting best practice.
Last Updated on Thursday, 01 September 2011 10:01 Read more...
 

Microsoft Word Skills Workshop

 
Continuing in our assignment workshop series, MD, Quentin Crowe, will be delivering a masterclass on developing and improving Microsoft Word skills.
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Useful Links

These are organisations we enjoy working or think may be of value to visitors of our website:

Leaders First

The Teamworks

Salt Consultancy

Trinity Mirror Digital Recruitment

London Online 

THE DRUM - Advertising, Design, Media, Marketing, Digital, PR - News, Information & Jobs 

Education Directory 

Shuttersmith Media

Technology 4 Events

 

 

Last Updated on Tuesday, 24 January 2012 12:39
 

Marketing Glossary

Affiliate
In general any external 3rd party with whom an organisation has a mutually beneficial sales or marketing relationship, e.g. a contract sales person or other business partner. On the Internet, an e-commerce affiliate is typically a third party e-commerce site accessible by a link from the main website such as Amazon.com. When a visitor clicks on an affiliate link, they are connected to this third party site. If a purchase is made the 2 websites will share a small payment (usually a percentage of the money the customer spends).

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About TMF

The Marketers’ Forum deliver part time evening and weekend CIM, CAM & MRS courses for marketing professionals.

What we do...

Accredited by the Chartered Insitute of Marketing (CIM)

Market Resarch Society (MRS)

&

Communications Advertising and Marketing (CAM)

Contact Us!

The Marketer's Forum Group
Prince Consort House
109-111 Farringdon Road
London, EC1R 3BW

t: 0844 272 5837 l e: info@themarketersforum.co.uk