CIM Diploma in Professional Marketing

The Chartered Institute of Marketing (CIM) Diploma in Marketing is a world class professional marketing qualification. The CIM Diploma is more challenging than the certificate and is suitable for those with a few years experience. If your aim is to gain competitive advantage for your organisation by developing robust marketing plans, then the CIM Diploma in Professional Marketing is the course for you. It will also equip you with the confidence and skills required to move into a more senior management role.

Entry Requirements

Ideally you should have between 3-6 years marketing experience. You will be in a mid level marketing position. You may have a business or marketing related degree, or the CIM Level 4 Certificate in Professional Marketing.

What you learn

Write and defend a strategic marketing plan. Measure the effectiveness of your marketing plan and digital campaigns. Measure and improve your customers’ experiences exceptional through innovative techniques.

Why TMF?

TMF results don’t just exceed the UK average. Our delegates regularly take first place in CIM courses globally. Be more than just another student ID# in an “exam factory”. Be a professional marketer – study your CIM Diploma at The Marketers’ Forum.

CIM DIPLOMA IN MARKETING PROGRAMME

TMF courses are all designed to fit in with the lives of professional marketers like you. We know how challenging it can be to combine studies with a busy work schedule. So we optimise the course structure to maximise your chances of success. In fact last year over 70% of all our candidates achieved merits or distinctions!

If your aim is to gain competitive advantage for your organisation by developing robust marketing plans, then the CIM Diploma in Professional Marketing is the course for you. It will also equip you with the confidence and skills required to move into a more senior management role.

Many of our CIM Diploma graduates have moved on to senior marketing roles. They have told us how the marketing skills they have learned during their studies with TMF have significantly helped accelerate their careers. notably how to use different marketing tools and models to create effective marketing plans. Perhaps more importantly, you will learn the language of marketing so you present your plans in a compelling way to senior managers.

TMF has achieved exceptional results over the years. In fact CIM have awarded TMF ‘Commendations’ for exceptional results on every course module we have delivered. To ensure you develop relevant practical skills from your CIM Diploma studies, all your TMF trainers are current leading marketing practitioners in their own right.

Is the CIM Diploma in Professional Marketing suitable for me?

Ideally you should have between 3 and 6 years professional marketing experience. You will be in a mid level marketing position for example a marketing manager, account manager, business development manager, brand manager or similar.

You may have a business or marketing related degree, or the CIM Level 4 Certificate in Professional Marketing.

What will I learn in the CIM Diploma in Professional Marketing?

By the end of the course you should be able to:

  • Write and defend a strategic marketing plan
  • Measure the effectiveness of your marketing plan and digital campaigns
  • Measure and improve your customers’ experiences exceptional through innovative techniques.

PLEASE NOTE: Our CIM Diploma in Professional Marketing course at our Canary Wharf venue has been specially developed to suit delegates working in professional services. The syllabus content, assignments and exams are the same for all delegates (regardless of location), but the examples, discussions and activities will be tailored to suit those in professional services.

CIM Diploma in Professional Marketing Qualification Content and Course Delivery

TMF courses are all designed to fit in with the lives of professional marketers like you. We know how challenging it can be to combine studies with a busy work schedule. So we optimise the course structure to maximise your chances of success. In fact last year over 70% of all our candidates achieved merits or distinctions!

Typically candidates take one year to complete the programme. You will need to complete three course modules in total. You will study one module each term. Terms start in January, April and September, each lasting 12 weeks.

You will complete two mandatory modules and a choice of one of two electives. These are the summary details – for more detailed explanation of dates, times and costings please download a prospectus.

Strategic Marketing (Mandatory)

This is excellent start to the programme where you will learn how to create a strategic marketing plan. This involves developing a range of marketing audit skills, before developing relevant objectives, strategies, tactics and KPIs for your chosen organisation.

Marketing Metrics (Mandatory)

The second module addresses a major criticism of marketers – that we are no good with numbers! The new CIM Diploma syllabus addresses this criticism head on. You will learn a range of measurement and analytical techniques to achieve marketing insight.  You will also learn how to present data in a compelling way to demonstrate the numerical value of marketing activities to senior managers.

Driving Innovation (Elective)

You will not only learn how to develop more innovative marketing solutions, more importantly you will learn how to develop a culture of innovation in your organisation. This course will help you as a marketer to have a more profound impact on your organisations long term success.

This course is proving so popular, we have developed it for companies across Europe.

Digital Strategy (Elective)

With digital marketing so critical to the success of all organisations, this course will help you integrate digital marketing capabilities into your marketing planning.  You will learn about the impact of the disruptive digital landscape on your organisation and you can develop robust digital strategies.

Download the complete TMF CIM Diploma in Marketing Course Prospectus

For more information about the CIM Diploma at The Marketer’s Forum, download the FREE CIM Diploma in Professional Marketing prospectus.

Professional Study Centres

Our fantastic professional study centres are all within 5 minute walks from tube stations in London. They boast state of the art technology, air conditioning, free flowing tea, coffee and lovely biscuits

The Marketers' Forum Group

Head Office

329 Chester House, Kennington Park Business Centre
1-3 Brixton Road
London SW9 6DE

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5 London TMF CIM Diploma Study Centres

The Marketers’ Forum offers you more than just a place to study.  Our professional study centres give you a place to network and advance your whole marketing career.

14

Years

8,000

Graduates

96

% Pass Rate

70

% Merit or Distinction at CIM Diploma

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CIM Certificate in Marketing Course Dates, Prices, Open Events and Booking

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33 Cavendish Square, London, W1G OPW (5 mins walk to Oxford Circus and Bond Street tube stations)
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33 Cavendish Square, London, W1G OPW (5 mins walk to Oxford Circus and Bond Street tube stations)
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OE Open Evening & Taster Session London West End 04 Jan 6:15PM – 8:00PM Free

OE

Open Evening & Taster Session

London West End

04 Jan

6:15PM – 8:00PM

Free exc. VAT

 

Register Now » 16 Places Available!
Register Now » 16 Places Available!
CIM6 CIM Professional Diploma Distance Learning 08 Jan – 26 Sep 8:30PM – 9:30PM £1,575.00

CIM6

CIM Professional Diploma

Distance Learning

08 Jan – 26 Sep

8:30PM – 9:30PM

£1,575.00 exc. VAT

 

Register Now » 18 Places Available!
Register Now » 18 Places Available!
CIM6 CIM Professional Diploma London City 09 Jan – 13 Sep 6:15PM – 9:00PM £2,700.00

CIM6

CIM Professional Diploma

London City

09 Jan – 13 Sep

6:15PM – 9:00PM

£2,700.00 exc. VAT

 

Sold Out
Sold Out
CIM6 CIM Professional Diploma London West End 10 Jan – 14 Sep 6:15PM – 9:00PM £2,700.00

CIM6

CIM Professional Diploma

London West End

10 Jan – 14 Sep

6:15PM – 9:00PM

£2,700.00 exc. VAT

 

Register Now » 4 Places Available!
Register Now » 4 Places Available!
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